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Look! Cheryl Tweedy is the new face of Coca Cola Zero!


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I think she looks very nice in her suit. There is actually a commercial reason for this outburst of cross-dressing: I read in the Metro today (which has a bigger picture and an article about the campaign) that Coke Zero is being marketed as 'bloke coke', a sugar-free alternative to Diet Coke without its feminine connotations.

Re: i mean...

Date: 2006-07-04 10:08 pm (UTC)
From: [identity profile] tzarohell.livejournal.com
I think it's sort of in the same way as Germaine Greer (thebitchcowfromhell) says that drag queens and female transsexuals are offensive to women, because they are "trying to replace real women."

ahem.

I sort of think. "Hey! Male aesthetics! Not yours!" As if they will try to eradicate male bonds by impersonating men and seducing them to the side of the vagina. I'm not saying it's right. I'm saying this is probably the deep seated root of my discomfort. Fucked up, isn't it?

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